Some years ago the diamond industry was lacking proper regulations to ensure the mining and distribution of diamonds was adequately controlled. This allowed rebel leaders to take advantage of smaller impoverished countries to forcibly finance their war activities with diamonds. This is where the term "Blood Diamonds" or conflict diamonds came from. The Kimberley Process was developed to control the movement of diamonds throughout the world, and to track the movement of diamonds from mine to market. Effectively this would control and eliminate blood diamonds from the marketplace. The international community, including the UN General Assembly and Security Council, and the World Trade Organization, have all recognized the importance and effectiveness of the Kimberley Process in the fight against blood diamonds. |
In 2003, President Bush signed into law the "Clean Diamond Trade Act". Novori stands behind this Act and commits to compliance of the Act. In 2006, Blood Diamonds the movie starring Leonardo DiCaprio, Jennifer Connelly and Djimon Hounsou was released which graphically portrayed the situation in one conflict diamond region, Sierra Leone during their civil war in 1999.
Today, over 99% of the diamonds sold are from conflict free sources. Work is being done to tighten up the Kimberley Process and make it even more effective. Novori is committed to ensuring that the global diamond industry is a safe environment for all involved. We are committed to following all legislation and best practices to ensure that all our diamond sources deal only with conflict free diamonds.
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